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VR for Business

… that was 2016

David and I sat down to reflect on 2016. It was a shocker of a year in some ways, but since no one at The Fusion Works had wasted time last year appointing a bigly, new president or elected to leave Cambridge... Continue Reading →

Nims, Tiger Moths and Fat Thumbs

After a gap of intensive client work, we have a few updates for you. Between testing new kit and delivering new 3D assets to clients, we didn’t have time to write the blog. Now there’s a backlog of goodies to... Continue Reading →

Cereal Gaming for Nestlé

Overview Nestlé Cereals are a FMCG dedicated to delivering customer satisfaction with a wide range of popular cereals such as Golden Grahams, Shredded Wheat and Cookie Crisps. As a fast moving consumer brand, Nestlé are continually looking at ways to... Continue Reading →

Is Virtual Reality Safe for Children?

Virtual reality is changing our lives already, but have we thought about the long term effects it will have on our children?

Realising your brand in 3D

Digital advertising; you have a website, with its back links, SEO and ad words. Then came the app, you've got that too – with all the value added content your customers could wish for. Of course you have to continually incentivise... Continue Reading →

Digitising the property market: how VR, AR & 360 Video will be the future of Real Estate

Today, picking up the paper and looking at the property section feels like an antiquated luxury to peruse over breakfast. The housing market is booming once more with cities fighting to develop faster to cope with demand. There are distant... Continue Reading →

MWC Day 2: Smiles all round

Day two of MWC but day three out in the field for our NBA (Norfolk Boy Abroad), he's feeling the strain of swollen feet and possible (unlikely) carpal tunnel syndrome from the amount of hand shaking he's doing. Bear Grylls... Continue Reading →

MWC 2016: First Open Day

Following on from Norfolk boy Lins' day -1 diary, we checked in with him to find out how our Virtual Reality Game was being received and how Mobile World Congress is shaping up so far... Comparing with last year, how... Continue Reading →

Using VR for Innovative Marketing

What could VR mean for marketing your business? How will it fit with your brand's message?

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